Dru Lira

Issue 10

Hometown: Monrovia, CA

Heavily inspired by the sounds and styles of Kanye West, The Neptunes, and Hit-Boy, Dru Lira is one of the youngest new talents out of the #Monrovia / #SanGabrielValley region. Born Andrew Lira, the Libra has been making music since early high school, most recently dropping “Like That,” a 2023 single produced by Danny Mejia and Dru himself.

In today’s rap world, the artist needs to be personable and ultimately a natural networker. Dru nails this aspect at its finest—organizing his own events, printing flyers, engaging fans by interviewing them for his socials—whatever it takes, Dru puts in above-average effort to get his name and brand out there. He tells #UNDRGRNDMagazine about his first ever show he threw in 2019, where 300 people pulled up to Dru’s backyard off the strength of his independent self-promotion.

Outside of music, Dru Lira doubles as a fashion stylist/clothing designer, and helps facilitate inventory at a warehouse in LA County. He enjoys checking out classic record stores and digging around flea markets, and tells UNDRGRND Magazine his favorite movie of all time is "Beverly Hills Cop."