"Low The Great: Platinum Record Maker" (excerpt from Issue 8: "The Next Gen") by Michael Pofsky
Los Angeles hitmaker, “LowTheGreat” has reached heights most haven’t as a producer on the West Coast. Songs like “Walkin’ In” by BlueBucksClan and “Hello” by 1TakeJay are just two of the dozens of notable LA records he’s had his hands on.
UNDRGRND Magazine | Sept 10th, 2023
Low’s mom and grandma introduced him to a variety of “oldies” music as a child. As he got older, he discovered SoCal legends like Dr. Dre, Snoop Dogg, YG and Drakeo the Ruler. Low started dabbling in production around the end of high school, and began taking it more seriously in 2016. The next year, Low’s produced “Proper Instructions” by LA rapper Ralphy The Plug. In the coming years, Low would work with the likes of AzChike, FrostyDaSnowMan, Rucci, Blueface, Kalan.FrFr, G Perico and more.
Low “had the proof” in his catalog to survive with the top dogs in the city.
He managed to maintain consistency through working with numerous bubbling artists while curating his three-part Vicky album series. Low tells UNDRGRND Magazine that his next project will be the beginning of a new series—a new chapter for the producer.
“It’s going to be the same texture, I’m just going to have more input on the direction,” Low says. “Instead of me just saying, ‘Okay, here goes a beat, rap on the track.’”
Low also hints to having worked with superstar LA artists like Tyga, YG, Schoolboy Q and Mustard - although he says the music may never be officially released. Nevertheless, his eagerness and ability to produce high quality music has opened doors for him seven years and counting at this point. He says to look out for new music with OhGeesy, BlueBucksClan, Azjah, Lil Vada, AzChike and more in 2023. Low gives a special shoutout to Lil Vada for being a current stand out artist from the land.
Low has recently taken on more responsibility, signing his first producer, IsThatTrey, to his label. He is also gearing up for the release of a new project, DJing clubs and other events, all the while networking with the city’s hottest talent.
You know it’s heat when you hear that, “Low the Great , Low the Great!”
